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What kind of career and salary can I expect with an online Bachelor’s in Marketing degree?

Perhaps you are wondering what careers would be good to pursue with an online Bachelor’s in Marketing degree. There are dozens to choose from, however, we will explore a few here in hopes of sparking your interest in earning your marketing degree. Awesome opportunities are abundant!

While earning a master’s degree will certainly help you obtain an upper management job in marketing, the bachelor’s degree is the preferred degree for most entry-level positions in marketing by prospective employers. In today’s work world, a marketing career can be very competitive. You must be well-versed in a variety of marketing skills with a wide range of knowledge in each.

A position as a Marketing Manager earns an average of $128,750 per year, with duties including directing and coordinating marketing strategies to sell products or services. You may work closely with advertising and promotional managers, as well as, overseeing other marketing personnel or departments. You will supervise promotional activities, research supply and demand, price point products, in addition to, maintaining good customer relations.

A Public Relations Specialist may earn a median salary of $65,630 annually. Their responsibilities often include acting as a liaison between your client and the consumer. They must maintain a good and reputable reputation with the public and work on the client’s behalf to solve any negative issues. They work closely with the news media and other local community outlets. As a Public Relations Specialist, you can obtain jobs in business firms, hospitals, governmental offices or non-profit organizations.

While attending your online Bachelor’s in Marketing degree program, perhaps studying a concentration in digital media marketing has sparked an interest. Digital marketing is the latest and fastest growing opportunity in marketing, therefore, as a Digital Media Marketing Specialist, you will find that this type of marketing is a fun and exciting area of technology that focuses their efforts on advertising and selling products or services through the use of the Internet. The average salary of a Digital Media Marketer is approximately $62,150 per year, depending on experience.

A Promotions Manager is responsible for planning events, overseeing Internet interests, as well as, managing store displays. They are asked to promote products or services by developing exciting marketing plans to catch the attention of the buyer. In addition, they host open houses, contests and other social events to promote a product. The Promotional Manager’s salary varies greatly between $70,000 – $100,000 per year, depending on experience and clients.

If you’re a sports enthusiast, consider combining your love of sports with your online Bachelor’s in Marketing degree for a career as a Sports Marketing Account Executive. This area of expertise will allow you to mesh marketing and advertising strategies with the exciting world of sports by securing ad placements and sponsorships, as well as, opportunities to work with individual teams or players. The pay for this position can range from between $115,000 – $117,000 annually. This salary amount does not include the “fun” factor!

If you have an interest in this field, please see our choices for the Best Online Bachelor’s in Marketing degree programs that we have compiled for your convenience.

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